Steve Jobs of Apple (hell, Steve Jobs IS Apple) was a college drop-out spellbound by calligraphy, and when he came up with the Mac and Ipod fonts were still as important to him as the technology. Nowadays, thanks to Jobs, every computer offers dozens of fonts yet we still hunger for more.
This is all courtesy of Simon Garfield's excellent new book
Just my Type which is breezy yet factual, and even has jokes (Comic Sans walks into a bar - barman says "Sorry, we don't serve your type") - for a limited time you can read the first two chapters
here
